MONDAY, JUNE 13
All times listed are Central Time.
12:00 – 4:00 p.m.
VP Lunch and Annual Meeting
3:00 – 6:00 p.m.
Registration
6:00 – 8:00 p.m.
Welcome Reception and Dinner
TUESDAY, JUNE 14
9:00 a.m.
Welcome – Dr. Stuart R. Bell, President, The University of Alabama
9:15 – 10:00 a.m.
Morning Session I – Creating Supportive Professional Network Groups
Kristen Smarr, Associate Vice Chancellor for Communications and Marketing, University of Missouri
10:00 – 10:45 a.m.
Morning Session II – Reddit for Higher Education
Rod Guajardo, Director for Integrated Media Communications, University of Georgia
Nick Wilson, Social Media Manager, Texas A&M University
10:45 – 11:00 a.m.
Break
11:00 a.m. – Noon
Lightning Round Speakers
Social Media Leadership in a Rapidly Changing Environment
Mallori Hudgins, Assistant Director of Social Media Strategy, The University of Alabama
Keeping Presidential Communications Fresh and Dynamic
Megan Boehnke, Executive Communications Manager, University of Tennessee, Knoxville
Staying Creative within the Parameters of Higher Ed
Lindsay Robinson, Assistant Director of Design and Print, University of Georgia
Integrating TikTok into Your Marketing Strategy
Corinne Stephens, Social Media Coordinator, Louisiana State University
Integrated Marketing
Sid Salter, Chief Communications Officer, Mississippi State University
IT Communications
Meagan Bennett, Director of IT Customer Relations, The University of Alabama
Noon – 1:00 p.m.
Lightning Round Lunch
1:00 – 1:30 p.m.
Break + Location Change
1:30 p.m. – 2:30 p.m.
Afternoon Keynote
Patrick Murphy, Head Softball Coach, University of Alabama
2:30 p.m. – 2:45 p.m.
Break
2:45 p.m. – 3:45 p.m.
Afternoon Session I – Diversity, Equity and Inclusion Panel
G. Christine Taylor, Vice President and Associate Provost for Diversity, Equity and Inclusion, The University of Alabama
4:00 p.m.
Campus Tour (Optional)
6:00 – 8:00 p.m.
Dinner
WEDNESDAY, JUNE 15
9:15 – 10:00 a.m.
Welcome and SEC Updates with Torie Johnson
10:00 a.m. – 10:15 a.m.
Break
10:15 a.m. – 11 a.m.
Morning Session I – SEC VPs Panel, A New Normal – Lessons Learned from the Pandemic
Tisha Benton, Vice Chancellor of Communications, University of Tennessee, Knoxville
Tom Harris, Vice President of University Relations, University of Kentucky
Mark Rushing, Associate Vice Chancellor of University Relations, University of Arkansas
Larry Thomas, Vice President for Communications, University of South Carolina
Jim Zook, Chief Marketing and Communications Officer, University of Mississippi
11 a.m. – Noon
Closing Keynote: Dari Nowkhah, Lead Anchor, SEC Network
Noon
Lunch & Departure